The BBC's commitment to British storytelling is evident in its investment. The BBC is the largest single investor in UK-made programming, spending over £1 billion on original TV content, with 99% of its original content made in the UK. This strategy has paid off with shows like Blue Lights , Shetland , and Sherwood being praised as examples of distinctly British drama. The importance of the genre is reflected in public demand: over 40% of respondents to a BBC survey said they want more drama and documentaries.
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