The image is often paired with the text "Go to sleep," Jeff's signature catchphrase that first gained massive traction on 4chan in 2011. Evolution in Gaming and Media
In the popular fan version, Jeff is disfigured during a fight with bullies who set him on fire with bleach and gasoline. The Transformation: Jeff Killer Jumpscare
[2008: Original Media Source] │ ▼ [2011: Creepypasta Wiki Story] │ ▼ [2012: Bait-and-Switch Links (Screamers)] │ ▼ [2012–2014: Let's Play Videos & Indie Horror Games] 1. Origins and the Creepypasta Boom (2008–2011) The image is often paired with the text